There are two things that are guaranteed to do well on Instagram: babies and food. When you combine the two, it's like catching lightning in a bottle. That's exactly what Mike Chau did when he combined his two passions: great food and his kids. His Instagram account, @foodbabyny, has gained 161,000 followers since it was created in June of 2014, and its success has just as much to do with Mike's ridiculously photogenic children as it does with the amazing New York food scene. Is there a sound between yum and awww?
People on the street often recognize Mike and his little family from their Instagram page. Matty, Mike's son and the oldest of the Chau siblings, is the most easily recognizable. Sammy, Matty's baby sister, is quickly gaining notoriety though, as she replaces her brother as the "official" Food Baby. Mike says it's not unusual for people, usually young girls, to stop them in restaurants or around town for a quick selfie. Matty is never camera-shy and will act like a complete ham for his fans. Still, when they were just starting out, all that attention was a bit surprising for Mike and his wife, Alex. "We started getting thousands of followers and Matty was getting recognized on the street. It was pretty fast and pretty crazy," Mike told Reader's Digest.
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