Every social media editor’s nightmare came true on Black Friday when McDonald’s official account accidentally posted an in-process tweet:
Black Friday **** Need copy and link****
— McDonald's Corporation (@McDonaldsCorp) November 24, 2017
Twitter users immediately responded to the cringe-worthy tweet:
Social media managers reading this tweet pic.twitter.com/38cwM4wdNR
— Matt Navarra (@MattNavarra) November 24, 2017
McDonald’s is every #blogger trying to get together a guide for Black Friday without knowing all the #BlackFriday deals yet. https://t.co/2xQcnqYtYl
— Amanda Cross (@happyarkansan) November 24, 2017
Y'all mocking this tweet are going to look *really* silly when McDonald's bring out their new Copy and Link special combo mealhttps://t.co/IJpoHtrhzz
— The Vimto Kid (@AlexWatt187) November 24, 2017
McDonald's US Social Media Intern just woke up, checks Twitter https://t.co/ngp3P5vB7e pic.twitter.com/HASXb1ita8
— Matt Navarra (@MattNavarra) November 24, 2017
Even Wendy’s took the chance to throw some shade:
When the tweets are as broken as the ice cream machine. https://t.co/esdndK1iFm
— Wendy’s (@Wendys) November 24, 2017
Some people started debating whether the botched tweet had actually been planned the whole time.
Mistake or on purpose? I'd like to think it was planned because it's super funny. https://t.co/yrJ6PoI9p4
— Katie Newman (@KateMNewman) November 24, 2017
But McDonald’s managed to save themselves in a perfect way:
When you tweet before your first cup of McCafé… Nothing comes before coffee. pic.twitter.com/aPJ2ZupS9b
— McDonald's Corporation (@McDonaldsCorp) November 24, 2017