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    Ditch Your Current Mascara, Here’s Why

    Brittany Baxter
    by Brittany Baxter
    April 3, 2021
    Close up photo of charming attractive lady hold mascara want prepare for date isolated over beige color background

    Roman Samborskyi/Shutterstock

    As OOLA editors, we select and write about stuff we love and think you’ll like too. OOLA has affiliate and advertising partnerships so we may earn a commission if you make a purchase.

    Honest Beauty Extreme Length Mascara + Lash Primer

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    Enjoy lashes for days with Jessica Alba’s Honest Beauty Extreme Length Mascara and Primer. This cruelty-free natural multitasking mascara (previously known as Truly Lush Mascara) offers full, long, and thick lashes without harmful chemicals. Bonus fact: This natural mascara is so magical, even Meghan Markle used it on her royal wedding day.

    Tarte Lights, Camera, Lashes™ 4-in-1 Mascara

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    Tarte Lights, Camera, Lashes 4-in-1 Mascara offers lashes that incredible wow-factor without the use of toxic ingredients such as parabens, sulfates, and preservatives. Tarte’s all-natural mascara delivers a jaw-dropping 35% increase in curl while also lengthening and volumizing. This luxurious high-performance natural mascara will undoubtedly put any prior notions that natural doesn’t work as well as conventional to bed.

    Burt’s Bees 100% Natural Origin Nourishing Mascara

    Most Affordable
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    Finding an affordable all-natural mascara readily available in drugstores can be challenging. Luckily, Burt’s Bees is one trusted natural brand you can always count on not to be too far! Burt’s Bees 100% Natural Origin Nourishing Mascara is derived from 100% natural ingredients, including jojoba oil and naturally moisturizing glycerin. This gentle and nourishing mascara is both lengthening and strengthing to give you long-lasting, gorgeous lashes for the most sensitive eyes.

    Organic Mascara by Endlessly Beautiful

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    On the hunt for a non-toxic mascara alternative? Organic Mascara by Endlessly Beautiful provides full, soft, voluminous lush lashes without harmful, toxic chemicals. Gentle, moisturizing, and safe, this vegan mascara applies easily without clumps, smudges, or flakes and is water-resistant and sweat-proof. Endlessly is a top favorite with lens-wearers and those who have experienced irritation with conventional mascara.

    Kosas The Big Clean Volumizing + Lash Care Mascara

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    Kosas The Big Clean Volumizing and Lash Care Mascara is obsessed with giving us big, huge fluffy lashes. Kosas’ oversized rainbow brush curls every lash in just one swipe while also volumizing and lengthening. And Kosas also includes unique lash care ingredients that will nourish and protect, ultimately helping your lashes grow even longer!

    Kosas isn’t called “The Big Clean” for nothing! This clean mascara is free from carbon black, mineral oils, acrylates, silicones, and many more harmful toxins.

    Ere Perez – Natural Avocado Waterproof Mascara

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    Ere Perez’s Natural Avocado Waterproof Mascara harnesses mamey and avocado oils’ natural essences to create showstopping lashes for sensitive eyes while regenerating, strengthening, and kickstarting lash growth without the use of harmful, irritating chemicals or toxins. This natural vegan formula is smudge-free and waterproof—able to stay in place through work and play, yet easy to clean away at the end of a long day.

    100% PURE Maracuja Oil Mascara

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    Not many folks can tell you that they love the scent of their mascara. But if that mascara is 100% Pure Maracuja Oil Mascara, people rave about how it smells like chocolate! That’s because, unlike conventional mascaras, 100% Pure Maracuja Oil Mascara uses natural pigments to color their product from tea and cocoa powder to achieve a dramatic look. Maracuja Oil is a cruelty-free and vegan mascara, keeping lashes healthy and full, so you can always have the most sultry eyes while only using the highest quality ingredients.

    Saie Mascara

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    Saie Mascara is an EWG-verified mascara, sustainable and 100% naturally derived. Saie mascara proudly uses non-GMO shea butter from Ghana and responsibly sourced Australian beeswax, which allows the mascara to gently and beautifully smooth, coat, lengthen, and stiffen lashes. This clean, non-clumping, lengthening is a must for those looking for full, gorgeous lashes without the use of harsh additives.

    Westman Atelier Eye Love You Mascara

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    Westman Atelier Eye Love You Mascara from Gucci Westman is undoubtedly on the pricey side. However, this luxurious 96% natural formula provides a high-quality blend with volumizing ingredients, pitch-black pigments, dense and creamy conditioners for the ultimate ultra-thick lashes that will give you that wow factor you’re craving.

    As one of the best natural mascaras, Westman Atelier Eye Love You offers an innovative plant-powered technology that volumizes, defines, and helps treat lashes, that’ll have you ditching those conventional mascaras for good.

    Related Reading

    1. Ditch the Toxins: Our Favorite Paraben-Free Beauty Products
    2. Commit to Clean Beauty in 2021
    3. 9 Cruelty-Free Makeup Brands We Love

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