Every social media editor’s nightmare came true on Black Friday when McDonald’s official account accidentally posted an in-process tweet:
Black Friday **** Need copy and link****
— McDonald's Corporation (@McDonaldsCorp) November 24, 2017
Twitter users immediately responded to the cringe-worthy tweet:
Social media managers reading this tweet pic.twitter.com/38cwM4wdNR
— Matt Navarra (I quit X. Follow me on Threads) (@MattNavarra) November 24, 2017
McDonald’s is every #blogger trying to get together a guide for Black Friday without knowing all the #BlackFriday deals yet. https://t.co/2xQcnqYtYl
— Amanda Cross (@happyarkansan) November 24, 2017
Y'all mocking this tweet are going to look *really* silly when McDonald's bring out their new Copy and Link special combo mealhttps://t.co/IJpoHtrhzz
— The Vimto Kid (@AlexWatt187) November 24, 2017
McDonald's US Social Media Intern just woke up, checks Twitter https://t.co/ngp3P5vB7e pic.twitter.com/HASXb1ita8
— Matt Navarra (I quit X. Follow me on Threads) (@MattNavarra) November 24, 2017
Even Wendy’s took the chance to throw some shade:
When the tweets are as broken as the ice cream machine. https://t.co/esdndK1iFm
— Wendy’s (@Wendys) November 24, 2017
Some people started debating whether the botched tweet had actually been planned the whole time.
But McDonald’s managed to save themselves in a perfect way:
When you tweet before your first cup of McCafé… Nothing comes before coffee. pic.twitter.com/aPJ2ZupS9b
— McDonald's Corporation (@McDonaldsCorp) November 24, 2017